Rockwell Group

Rockwell Group, an interior design company, needed a fresh take on how they showcased designs created for the hospitality industry. The goal was to create a fun and intriguing experience to drive exploration across the diverse brands in Rockwell’s portfolio.

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I redesigned the hospitality page, which is an entry point to explore the showcase pages of various restaurants, lobbies, stages, and environments on Rockwell’s site. I created a modular grid system that works across different breakpoints and appeals to the monochromatic minimalist.

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Keeping the styling sleek and simple allowed for imagery and stories to be front and center. 

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The layout and stark color palette pushes the idea of contrast by leading with a dark theme for the hospitality landing page and alternating to a light detail page.

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Project Team:

Mariana Bukvick - Creative Director

Conway Liao - User Experience

Matt Chiemiel - Content Strategy

Micah Lindenberger - Senior Product Designer

JaeWon - Product Design

 

Selected Works

Subway PeopleProject type

BBC News StreamCase Study

LincolnCase Study

WWECase Study

Micah Lindenberger

Product Design

Interaction Design

Art Direction

Creative Strategy

Illustration

 

Find me in Brooklyn, NY

E. micahmicahdesign@gmail.com

Micah Lindenberger ©2020